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Actors hopeful for AI protections
Equity General Secretary, Paul W Fleming (centre), with members at the ballot result announcement at Equity HQ, 18 December 2025. Photo: Mark Thomas

ACTORS are hopeful they will receive AI protections as members of the performing arts union Equity receive an improved offer from producers.

The Producers Alliance for Cinema and Television, a representative body for film and TV producers in Britain, met Monday’s deadline for an improved offer in negotiations with the actors’ union.

Equity welcomed the proposals which they said included new wordings over AI protections for performers.

The union’s general secretary Paul W Fleming congratulated members’ “determination to secure AI protections” which he said “led to this improved offer.”
 
Mr Fleming said: “Given the progress being made, we will enter into further negotiations with PACT on AI, as well as royalties and residuals, pay, self-tapes and fairer contracts to secure the best possible deal.”
 
But he warned Pact that if it refuses to give necessary protections to actors, Equity will move to a statutory ballot of members threatening “industrial action on upcoming productions.”

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