ACTIVISTS have claimed to have successfully forced Luton Town into dropping sponsor Puma in solidarity with Palestine.

Pressure from the Palestine Solidarity Campaign’s (PSC) Luton branch and other rights campaigners will see the Championship club make the switch to Umbro for the upcoming 2020-21 season.

The club signed a four-year deal with Puma in 2016 with an option to extend it by a possible two years. However, news broke on Friday of the Hatters inking a kit deal with Umbro but failed to disclose the reason for the change.