New Silverstone managing director Patrick Allen is attempting to lower the cost of attending the British grand prix, with the price of a ticket currently at £155.

In a bid to raise the attendance numbers at the Northamptonshire circuit while still putting on a spectacular show, Allen feels the current pricing set-up is too steep.

Even with steady crowds of 100,000 during the past few years, a drop in prices starting from 2016 could hopefully see an increase in attendance.