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Adman shoedram
MARIA DUARTE is surprised to find herself swept up in the drama of marketing an over-priced shoe
film of the week

Air (15)
Directed by Ben Affleck

 

 

WITH an annual reported turnover of more than $50 billion it is hard to believe that Nike were ever the underdogs but that is the case in this extraordinary story about a shoe, the Air Jordan, which would revolutionise both the world of sport and modern culture. 

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