FORMER US national team captain Becky Sauerbrunn and Netherlands forward Vivianne Miedema are among more than 100 women’s football players who have signed an open letter protesting against Fifa’s sponsorship deal with Saudi Arabian state oil giant Aramco.
The letter calls the deal, which includes sponsorship at the 2027 Women’s World Cup in Brazil, “much worse than an own goal,” citing Saudi Arabia's record on the rights of women and LGBTQ+ people and the impact of Aramco’s oil and gas production on climate change.
Sauerbrunn voiced concern for women who are imprisoned in Saudi Arabia.
JAMES NALTON discusses the use of dynamic ticket pricing at the 2026 World Cup and how it amplifies a culture already set up to squeeze as much money from fans as possible



