THE historic ballot on Amazon union recognition was lost after failing to reach a majority by just 28 votes, GMB said today.

The union said it will mount a legal challenge over the retail giant’s union-busting tactics after workers at the online giant’s Coventry site voted 49.5 per cent in favour of union recognition.

GMB regional organiser Ferdousara Uddin said “disappointment is an understatement,” but that the campaign has been an immensely valuable learning experience for the wider union movement.