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Clubs could learn from Paris FC’s free ticket initiative

by Bella Katz

PARIS FC’s groundbreaking initiative to offer free tickets for all home matches at the Stade Charlety is not just a move to redefine football; it's also a strategic push to elevate women's football to new heights.

In a sport where women’s games have often played second fiddle to their male counterparts, Paris FC are taking a bold step towards gender equality both on the pitch and in the stands.

By including the first division women’s team in this initiative, which will continue until the close of the 2023-2024 season, Paris FC are sending a powerful message — women’s football deserves the same attention, celebration and fanfare as the men’s game. This move is a deliberate effort to boost attendances at women’s matches and break down the barriers that have historically hindered the growth of women’s football. 

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