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Voters across political spectrum back Labour's New Deal for Working People, poll finds
Junior doctors protesting opposite Downing Street, London, June 27, 2024

VOTERS across the political spectrum back measures in Labour’s New Deal for Working People, polling for the TUC has found.

A majority of Tory and Reform voters back flagship measures in the policy.

These include ensuring the real living wage, unfair dismissal, sick pay, and bans on fire and rehire and zero hours contracts.

More than three in four voters overall backed ensuring the national minimum wage rises to a real living wage.

Nearly two in three supported day one rights to protection from unfair dismissal.

Almost seven in 10 backed making statutory sick pay available from the first day of sickness.

Two-thirds did a ban on fire-and-rehire and another 67 per cent on banning zero-hours contracts.

A majority of voters also supported collective union rights, with 46 per cent in favour and 19 per cent against giving trade unions a right to access workplaces.

TUC general secretary Paul Nowak said: “Labour’s workers’ rights plans are hugely popular, and this poll should give ministers confidence to get on with delivering them in full.

“Working people want a government that is on their side and that will improve the quality of work in this country.”

Adam Drummond, research director at Opinium, which conducted the poll, said: “There’s strong support for pro-worker policies we tested including living wage, unfair dismissal, sick pay, banning zero-hours contracts and banning the practice of fire and rehire.

“Crucially this isn’t just among Labour voters but typically also among supporters of other parties including the Conservatives and Reform.

“While Labour is generally more trusted than distrusted when it comes to making working life better and being on the side of working people, voters will need to see them deliver.”

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